I think strategic plans have gotten a bad rap. If you believe the research most companies don’t even have one even though it is said that over 75% of businesses that fail don’t have a plan.
When talking to people, especially those that don’t have a plan, I often hear, “strategic plans are useless, they are [...]
In other words, strategic planning could be termed as a process by which the guiding executives of an organization, have a vision and therefore develop the necessary procedures and operations in order to achieve the same.
Once the organization has decided on the objectives, the becomes necessary to devise a strategic plan in order to reach [...]
Small business marketing is small, as noted by the name, but too many times business owners think that small business marketing is too small for planning, budgets, or strategies. Since small businesses usually have little or no marketing budget and are concentrating on just keeping the doors open, owners, more times than not, neglect their [...]
There has been a lot of research published lately by the Harvard Business Review that deals with the breakdown between strategy and execution. One of the findings has been that of all strategic initiatives implemented by businesses, only 30 percent of them are actually successfully executed. Additionally, of those that are executed, the CEO’s of [...]